Renewal risk
doesn't stand
a chance.
A detective duo, a lineup of familiar suspects, and a practical way to think about customer success. Explore stories from experience, fictional investigations, and tools for your next customer conversation.
The first explanation is not always the whole story.
A champion leaves. A rollout stalls. A healthy-looking metric raises the wrong kind of confidence. The duo follows the clues without assuming the customer is the problem. Some cases come from Blake’s experience; others are fictional scenarios designed to help you practice the judgment. Every file tells you which.
"Evidence over vibes. Every red flag gets a case file."
Three ways to work a case
Read a story, recognize a pattern, and take a useful method back to your team. A little detective work goes a long way.
Case Files
Experience-based accounts and fictional investigations. Follow the signal, question the explanation, and consider what to do next.
Read the filesSuspect Lineup
Five recurring risk patterns. Meet the characters, learn what to investigate, and avoid jumping to a verdict.
View the lineupEvidence Locker
Seven free worksheets, with use guides and fictional examples. Read online, copy the prompts, or download an editable file.
Open the lockerA few faces you'll recognize
Five patterns worth investigating. The clue starts the conversation; it does not settle the case.
The Ghost Champion
01The Oversold Deal
02The Metric That Lied
04
Real experience. An inquisitive mind. One very good partner.
Created by Blake Bess, a Customer Success leader who enjoys turning complicated customer situations into useful questions, practical tools, and stories worth reading. This is a free field guide, not a sales pitch.
Meet the detectiveYour next good question is in the locker.
Open a worksheet. Try it with your team. No signup required.